We’re back after a short break!
As you may have guessed from the blog title… we were at PAX West 2025!

Wow, what a weekend! It was a amazing.
PAX 2025 was an absolute whirlwind. It was so much fun to be a part of it all. The energy was incredible and seeing so many people excited about games was the best part. Honestly, our booth was buzzing non-stop, and it was awesome to see all of you checking out what our teams have been working on.

At PAX, the indie scene was alive and well. Sure, the big booths for Borderlands 4, Crimson Desert, and Path of Exile II were packed but so many eager attendees spent time checking out what turned out to be a good numbers of indie titles. Very encouraging!

We also had a lot fun showing off our indie titles this year, as well. It was gratifying to see how many of you came by to play Aeruta, a charming Metroidvania with a cool twist. And the reception for WiZman’s World: Re;Try, Twilight Monk, and Light Odyssey was amazing!

Many visitors were excited by the dark and moody card battler, Shambles: Sons of Apocalypse, and the quirky guild attendant game Galvatein: Adventurer’s Guild. Lines also formed at Snow Bros 2 Special for some co-op arcade fun as well as a few other indie gems.

 

Gravity Titles at PAX 

Light Odyssey
The Good Old Days
Final Knight
Snow Bros. 2 Special
Aeruta
Twilight Monk
WiZMans World Re;Try
Shambles: Sons of Apocalypse
Galvatein: Adventurer’s Guild

 

 
Beyond our own booth, we spent some time walking the show floor and found some truly fantastic games. It was wild to see the scale of the booths from the big guys like Larian who demo’d their TTRPG from the Divinity series, and Nintendo, who were showing off Hollow Knight: Silksong and Pokemon Legends: Z-A, as well as Bandai Namco, with demos for Digimon Story Time Stranger and Little Nightmares III.

Even though Square Enix didn’t have the typical booth presence, they still had a huge turn-out with panels and a community night for their upcoming Final Fantasy Tactics: The Ivalice Chronicles. (already pre-ordered!!)
 

The creativity and passion from other developers was inspiring.

Getting to talk with so many of you face-to-face, getting your feedback, and just sharing our love for games made all the hard work worth it. We can’t thank you enough for visiting our booth and for taking the time to read this.

We’re already counting down the days until next year!

So we headed out to check out the Square Enix pop-up shop in Little Tokyo this weekend, but first things first – had to fuel up! We swung by Hachioji Craft Ramen because, let’s be real, you can’t do proper shopping on an empty stomach. Plus, it’s one of our go-to spots when we’re in the area. This time I switched it up and went with their Hachioji Bun Burgers and gyoza instead of my usual ramen – sometimes you just need something different, you know?

Bellies happy, we made our way over to Little Tokyo Mall where the pop-up is set up. Honestly? There was already a decent line forming, but it moved way faster than expected – maybe 15 minutes tops. The vibe was pretty chill too, everyone seemed genuinely excited to be there.

Walking in was like stepping into a collector’s dream. They had everything spread out beautifully – from those crazy detailed Final Fantasy statues with some serious price tags, to the cutest little plushies that you just want to squeeze. What really got me was seeing stuff from Final Fantasy Tactics right next to the newest FFXVI merchandise, plus they had Dragon Quest and NieR:Automata items too. It’s wild how they manage to keep both the nostalgia and the fresh releases flowing.

Sure, you can browse most of this stuff online at the Square Enix store, but there’s something different about seeing it all in person. The craftsmanship on some of these pieces is insane – details you’d totally miss in photos. And the staff? Super laid back. No hovering, no pressure, just let you wander around and take it all in. They even let us snap photos, which was awesome.

Whether you’re a hardcore collector or just someone who appreciates good design and craftsmanship, this pop-up is definitely worth the trip. Even if you’re just window shopping (no judgment here), it’s cool to see all this stuff up close. Don’t worry, there’s much more to see than in these photos, so enjoy yourself if you can make it there.

Just don’t wait too long – they’re wrapping up on September 7th, 2025. So if you’re thinking about it, now’s the time!

Welcome to our very first top ten list! We sat down with members of the Gravity Interactive team to share some of your favorite trailers in gaming history.
These are the game trailers that completely destroyed us with hype and had us refreshing release date pages obsessively.

From jaw-dropping cinematics to gameplay that seemed too good to be true, these are our personal favorites that reminded us why we love gaming so much.

Today, we are talking with Assistant PM Justin J, Associate Producer Andrew S, and Project Manager Mace T.
Kicking off our list of favorites, in no particular, is Justin!

Justin J, Assistant Project Manager

Written by Mace Trahan, Justin Jeong

Gaming didn’t start on the internet, but the web fundamentally transformed it.
As a game publisher team, we’re actively tracking new patterns in how different generations of players behave, and the results are a total unlock for us.

The numbers tell a wild story. Gen Alpha kids (born after 2010) hit 96% engagement with gaming. Gen Z is right there at 92%. But here’s what’s really compelling for us as publishers. While 86% of Gen Z actually play games, a massive 79% watch gaming content. Gen Alpha is even higher at 80% for viewing. Compare that to Baby Boomers at just 18% viewing, and you see this huge shift. Younger players treat watching gameplay as entertainment in itself, not just something extra.

The pattern is clear across all age groups. The younger you are, the more likely you are to watch gaming content as entertainment. For older players, watching games is rare. For younger ones, it’s almost as common as playing. This tells us that gaming content has become a legitimate form of entertainment, not just something players do to get better at games.

Mobile games now make almost half of all gaming revenue, which tells us everything about where player preferences went. But it’s not really about the platform. What we’re seeing from our publisher perspective is that younger players want completely different things from games.

For Gen Z and Gen Alpha, games are social spaces first. About 69% of Gen Z play on mobile devices compared to 38% on consoles (https://www.blog.udonis.co/mobile-marketing/mobile-games/gen-alpha-gen-z-gamers). But they’re not just playing. They want to build things, modify games, create content, and share everything with their friends. Minecraft and Roblox work so well because they’re basically creative playgrounds where the community drives most of the content.

What really stands out to us is how these players approach spending. Players want great value without huge upfront costs. Freemium models work because players can test everything before committing money. They’re smart about what they spend on and they expect a lot for their money.

The social responsibility angle is huge too. Younger players pay serious attention to how gaming companies treat employees, handle environmental issues, and position themselves on social topics. Make the wrong call and they’ll drop your games completely.

We’re also seeing that these players don’t just consume content. They create it, share it, and expect to be part of shaping the games they play. User-generated content isn’t just a nice feature anymore. For many games targeting younger audiences, it’s essential. Players want tools to build, modify, and express themselves through the games.

While Gravity has not moved into this area yet due to our focus on mobile titles and less demanding PC hardware titles, Cloud gaming is picking up steam because of its low-barrier approach. High-quality games without expensive hardware requirements. Another trend we’re seeing is that AI is helping developers create more varied content faster. Players can see faster content updates and more unique variations of their favorite content.

From our publisher viewpoint, the biggest shift is cultural. Gaming used to be about individual experiences with maybe some multiplayer elements. Now it’s about community, creativity, and connection. Games succeed when they become platforms for social interaction and self-expression. The ones that stay focused on just traditional gameplay often struggle to keep younger audiences engaged.

The internet made gaming accessible to everyone, and now we’re seeing what happens when an entire generation grows up with that accessibility. Today’s gamers expect games to be social, affordable, creative, and aligned with their values. The companies that adapt to this will thrive. The ones that don’t will find themselves talking to smaller and smaller audiences.

Ultimately, the lock-in for the next generation of gamers is a deep sense of belonging and creativity on a budget.

Thanks for reading!

Additional Source: https://room8group.com/news/ugc-ai-and-cloud-gaming-new-report-in-partnership-with-80-level/

Ragnarok M Classic Global Launches Closed Beta Test

Great news for MMORPG fans! Ragnarok M Classic Global has officially launched its Closed Beta Test, bringing the beloved classic Ragnarok Online experience to mobile and PC with a refreshing twist.

What Makes It Special

One of the most unique features of Ragnarok M Classic Global is its single-currency system powered solely by Zeny (in-game currency). There are no paid gachas, no pay-to-win mechanics, and no premium currencies – everything can be earned and traded through gameplay.

The game features quality-of-life improvements like Offline Battle mode for AFK leveling and a safe gear enhancement system that guarantees successful upgrades up to +15. Players can choose from six classic jobs (Swordsman, Mage, Archer, Merchant, Thief, Acolyte) and switch between them in real-time without creating new characters.

Join the Beta

When: August 1-28, 2025
Platforms:

• Android (Google Play pre-registration)
• iOS (TestFlight – 10,000 slots)
• PC (official website download)
• More info:
  • https://classicglobal.ragnaroketernallove.com/news/single?id=4b1yiuSgCIhQ&language=en

Beta participants can test all features and provide feedback. Any deposits made during the beta will be converted to bonus Zeny at launch.

Join the Community

The game brings players together with unified servers per region, creating vibrant communities where everyone can connect and adventure together. Join fellow adventurers on these official channels:

• Facebook: @RagnarokMClassic
• Discord: ROMC Official Discord
• YouTube: @ragnarokmobileclassic
• TikTok: @ragnarokmobile_classic

Ready to return to Rune-Midgard?

Pre-registration is open now, and the beta adventure awaits!

https://classicglobal.ragnaroketernallove.com/us